Finance

Incrementta

This branding and visual identity project was developed for Incrementta, a company driving innovation in Brazil through wealth management and strategic investments. The visual identity reflects the brand's Italian heritage and the concept of incremental development, resulting in a modern and impactful aesthetic.

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The logo is a stylized fusion of the two "T"s in the name "Incrementta," representing a bar graph that symbolizes growth, accompanied by an upward-pointing arrow. This visual representation not only highlights the company's focus on positive outcomes but also reinforces its mission to drive financial progress for its clients. The chosen color palette conveys trust and sophistication, while the modern typography complements Incrementta's innovative approach. This project not only establishes a strong visual identity but also positions Incrementta as a reference in the investment market.